Go Outdoors
The UK's Biggest Outdoor Store Retailer
The UK's Biggest Outdoor Store Retailer
To help create a step change amongst potential customers of Go Outdoors as a primary destination for cycling equipment, this leading UK retailer engaged us to redesign and fit-out six existing stores.
By focussing on customer journey, new design concepts, fixture planning, signage, navigation and customer engagement, we have far exceeded pay back targets and have rolled-out new departments across the estate.
